Portland, OR – (January 2020) – Korkers®, the award-winning outdoor footwear brand, and BOA® the most advanced fit system, have teamed up to highlight their innovative performance ice cleat collection at the 2020 Outdoor Retailer Snow Show. Buyers and Media are invited to attend this event at Korkers® Booth (#55137) where they will be professionally “Dialed In” and fit with a pair of Korkers® Ice Runners™ or Ice Commuters™ to try out the traction performance on a frozen sheet of ice. Participants are then invited to keep the cleats for future enjoyment.
“Our approach to the winter category is to enhance customer experiences that allow everyone from an avid outdoor enthusiast, a delivery driver trying to do his or her job, to an average person trying to walk to work on icy city streets, the ability to experience the benefits of our products” says Brian Chaney CEO.
Three performance BOA® ice cleat models address application specific needs and come in a variety of stylish colors. For a lengthy winter endurance run there is the Ice Runner™, commute to the office in adverse conditions with the Ice Commuter™ or enjoy a winter adventure with the Ice Walker™ model.
MSRP: $59.99 (Ice Runner), $49.99 (Ice Walker), $39.99 (Ice Commuter)
Media and Buyers interested in participating in the event are encouraged to reach out to KorkersORappointments@gmail.com to schedule a fitting. Fittings will continue to take place at the show while supplies last.
See Korkers entire collection of new products during the Outdoor Retailer Winter Market, Booth #55137-UL.
About Korkers
Since 1959, Korkers® has created functional and versatile footwear for outdoor adventurers. Unique to the industry, Korkers’ proprietary OmniTraxTM Interchangeable Sole System provides a variety of performance traction options – from felt to Vibram® IdroGrip sticky rubber – allowing outdoor adventure seekers to maximize traction performance on any terrain and in any condition. Brian Chaney leads the Portland, Oregon-based company’s team of outdoor enthusiasts dedicated to developing product solutions that combine design advances with innovative technology. To learn more about Korkers and their products visit www.korkers.com .
Media Contact:
Chris Sander, 503-869-2433, PR@korkers.com
